Sunday, December 29, 2019
Importance Of Body Language Cues Between Ethnicity And Gender
Importance of Body Language Cues between Ethnicity and Gender Mariah J. Brown Henderson State University Abstract Body language or nonverbal communication is an important part of how people communicate directly and indirectly. Hand and arm gestures, touch, and eye contact are a few aspects that may vary significantly depending on one’s culture or gender. The purpose of this research is to discover whether or not there is a gap between ethnicities and gender in relations to body language undergraduate college students. The data was collected from a random sample of undergraduate students through the use of a multiple choice single answer survey. The survey was†¦show more content†¦Mehrabian and Wiener (1967) discovered that the percentage of our communication with others include words which account for 7 %, tone of voice account for 38% and body language accounts for 55%. Body language is the highest percentage because it plays a role in helping individuals clarify a message. The sending and receiving of body language signals happens on conscious and unconscious levels. It is ess ential that one is able to understand how to read the nonverbal messages of others. Your own body language reveals your feelings and meanings to others. Within 30 seconds you can make a charming or alarming impression, according to Gloria Starr of Global Success Strategies, Inc. Therefore, body language can create barriers between people of different cultures and genders which include, but not limited to: avoiding eye contact, crossing one’s arms, and making rapid, nervous or jerky movements and hand gestures. In this paper, the role of non verbal communication between gender and ethnicity is investigated. It will outline studies and research articles pertaining to body language and give enough evidence to support the research question. The focus of this research is to discover whether or not there is a non-verbal communication gap between ethnicity and gender in undergraduate/graduate college students. The methodology was conducted on undergraduate/graduate college students, ages 18 to 30. Each student filled out a survey and
Friday, December 20, 2019
Marketing and Dip - 1518 Words
Table of Contents Purpose and Overview 3 Analysis of Our Past and Current Situations 3 External Opportunities We Could Exploit 4 External Threats That May Impeded Success 4 Internal Strengths on Which to Capitalize 5 Internal Weaknesses to Overcome 6 Assumptions on Which the Strategies are Based 6 Marketing Strategies That Emerge from the SWOT 7 Summary and Request for Action 7 References 9 Case Analysis of Frito-Lay Company Purpose and Overview Frito-Lay s net sales of over 8 billion dollars in 1985 amounted to a 190% increase in sales growth from 1981 (Kerin, Peterson, pg.131). This success leads the company to a major issue of how the company can be further developed. The company s†¦show more content†¦This means that no real growth was evident (Kerin, Peterson, pg. 132). Next, current grazing trend may change as United States culture may adopt healthier eating habits. This may lead to new products that can be easily introduced and duplicated by competitors. Internal Strengths on Which to Capitalize There are several internal strengths that should be reviewed within the food dip industry. First, the company introduced its first dip in 1978 to complement a newly introduced tortilla chip. Two additional dips were introduced and were the only dips sold until 1983. The increased popularity of Mexican food resulted in an additional product line of shelf stable cheese-based dips (Kerin, Peterson, pg. 134). Sales in 1981 were $87 million and increased 190% with sales reaching $30 million in 1985 (Kerin, Peterson, pg. 131). Frito-Lay s distribution system is organized around four geographical zones that distribute its products through 350,000 outlets nationwide. The sales force is composed of 10,000 individuals that make 400,000 sales and delivery calls each day. Frito-Lay uses a front-door store delivery system that suits the 270,000 non-chain outlets (Kerin, Peterson, pg. 135). Increased household penetration increased 8% from 1983 to 1984 from shelf placement with salty snacks (Kerin, Peterson, pg. 137). This corresponds to a survey prepared for the AssociationShow MoreRelatedMarketing Analysis : Doggie Dip And Do1229 Words  | 5 PagesModule 2 Case 2 Chapter 5 Doggie Dip and Do External advertising is the method by which companies sort their goal spectator’s conscious of their merchandises and amenities. In few circumstances it is used to stimulate a business’s make and its standards instead of singling out a precise element. Peripheral marketing typically practices a fragment of an intensive publicizing movement, with a quantity of ads seeming instantaneously across a diversity of media. I do not believe thatRead MoreCase Analysis of Frito Lay Essay917 Words  | 4 PagesAnalysis of Frito-Lay MKT610: Marketing Strategies Jane Student Davenport University Terry O’Connor, Ph.D. June 15, 2010 Table of Contents Purpose and Overview 3 Analysis of Our Past and Current Situations 3 External Opportunities We Could Exploit 4 External Threats That May Impeded Success 4 Internal Strengths on Which to Capitalize 4 Internal Weaknesses to Overcome 4 Assumptions on Which the Strategies are Based 5 Marketing Strategies That Emerge fromRead MoreFrito Lays Case Analysis1455 Words  | 6 PagesIntroduction: In the mid-eighties Frito-Lay’s Dips had become a highly profitable product line with sales of $30 million in 1981, growing to $87 million in 1985. In late 1986, Marketing Director Ben Ball, and Product Manager Ann Mirabito had completed the planning review for the Frito-Lay line of dips. A major issue at the planning meeting was where, and how, to further develop Frito-Lay’s Dips. Two divergent viewpoints developed; that the dip line should be more aggressively promoted in its marketRead MoreFrito Lays Case Analysis1398 Words  | 6 Pagesâ€Å"chip dip†products and should not enter the â€Å"vegetable dip†market until a future date. Problem Statement: Should Frito-Lay’s, the sales leader in the shelf-stable dip category, take an aggressive approach promoting its â€Å"chip dips†, or pursue the vegetable dip category? Facts: Market Conditions: FLD’s 1985 market share was 32.7% with sales of $135 million in that year. Total sales for the industry topped $620 million. (Refer to Attachment 1) Industry research shows that dip salesRead MoreFrito Lays Chip1740 Words  | 7 PagesFRITO LAYS CHIPS. BACKGROUND AND ENVIRONMENT The Frito-Lay company is a $13 billion subsidiary of PepsiCo that employs 48,000 people. They are a nationally recognized leader in the manufacture and marketing of salty snack foods. Brands include Lay’s, Ruffles, Frito’s, Doritos, Tostitos, Cheetos, pretzels and Funyuns. They produce nuts, peanut butter crackers, beef sticks, cookies, snack bars and more.They sell and deliver through a â€Å"front-door store delivery system†in which one person performsRead MoreMarketing Plan For Pomegranate Kitchens1696 Words  | 7 Pagesmarket that is gained from online campaigns and WOM. This is a great niche; bit in order to expand the revenue and consumer base, the business should reach out to consumers outside of these locations. This will be executed with their new targeted marketing tactic and launch of new innovative/unique product. Pomegranate Kitchen aims to be sustainable in the next few years and with this positioning tactic, it seems very doable if Pomegranat e Kitchens are targeting the markets with appropriate plans.Read MoreMeasuring Success During The Pharmasim Simulation Course1342 Words  | 6 Pagesgame. They are: a. Manufacturer’s sales: Allstar is a pharmaceutical company which distributes cough and cold medicines. One of the stronger suit to measure the success rate of the company would be to track its sales. Sales in response to different marketing and response strategies helps us comprehend if the strategies are effective and efficiently working. While lower sales indicate a failed strategy, higher sales indicates success of the applied strategy. Similarly, we compared the manufacture’s salesRead MoreDomino s Is Putting More Emphasis On Fresh And Quality Pizza1264 Words  | 6 Pagesoffering food to vegetarian and non-vegetarian customers. In order to get a considerable share in the fast food market, Domino’s has prioritized a unique concept of localizing the flavor like Deluxe Chicken with Mustard sauce and Crunchy thin crust (Marketing 91, 2016) with one of its kind 30-minute delivery promise. Tom Monaghan and his sibling James launched Domino’s in the year 1960 which now has expanded its business throughout the world in such a high pace. Today; Domino’s Pizza is sold in manyRead MoreFrito Lay Case Study2232 Words  | 9 Pagesrecognized leader in the manufacture and marketing of snack foods. The company’s leaders in the snack industry include potato chips, tortilla chips, cheese puffs and pretzels. Frito-Lay not only had net sales in 1985 of three billion but also captured about thirty three percent of the snack foods sold in the United States. When Frito-Lay first got into the dip industry they introduced two dips, the Jalapeno Bean Dip and Enchilada Bean Dip. These two dips were generally viewed as a complement toRead MoreEssay on The Everglades for Dummies1018 Words  | 5 Pagespeople interested in a novel is to title it Skinny Dip . Even better, one of the most effective ways to get people involved in Florida s Everglades is by subtly making it the setting for a novel full of murder, sex, mayhem, and lots of comedy. Carl Hiaasens Skinny Dip is an attractive read from the start. The title and the cover immediately call on the baser of human instinct. They are catchy and promise readers entertainment. It is a perfect marketing scheme. Even if a person were to see the novel
Thursday, December 12, 2019
Galileo Essay Example For Students
Galileo Essay Galileo Galilei was born at Pisa on the 18th of February in 1564. His father, Vincenzo Galilei, belonged to a noble family and had gained some distinction as a musician and a mathematician. At an early age, Galileo manifested his ability to learn both mathematical and mechanical types of things, but his parents, wishing to turn him aside from studies which promised no substantial return, steered him toward some sort of medical profession. But this had no effect on Galileo. During his youth he was allowed to follow the path that he wished to. Although in the popular mind Galileo is remembered chiefly as an astronomer, however, the science of mechanics and dynamics pretty much owe their existence to his findings. Before he was twenty, observation of the oscillations of a swinging lamp in the cathedral of Pisa led him to the discovery of the isochronism of the pendulum, which theory he utilized fifty years later in the construction of an astronomical clock. In 1588, an essay on the cent er of gravity in solids obtained for him the title of the Archimedes of his time, and secured him a teaching spot in the University of Pisa. During the years immediately following, taking advantage of the celebrated leaning tower, he laid the foundation experimentally of the theory of falling bodies and demonstrated the falsity of the peripatetic maxim, which is that an objects rate of descent is proportional to its weight. When he challenged this it made all of the followers of Aristotle extremely angry, they would not except the fact that their leader could have been wrong. Galileo, in result of this and other troubles, found it prudent to quit Pisa and move to Florence, the original home of his family. In Florence he was nominated by the Venetian Senate in 1592 to the chair of mathematics in the University of Padua, which he occupied for eighteen years, with ever-increasing fame. After that he was appointed philosopher and mathematician to the Grand Duke of Tuscany. During the wh ole of this period, and to the close of his life, his investigation of Nature, in all her fields, was never stopped. Following up his experiments at Pisa with others upon inclined planes, Galileo established the laws of falling bodies as they are still formulated. He likewise demonstrated the laws of projectiles, and largely anticipated the laws of motion as finally established by Newton. In statics, he gave the first direct and satisfactory demonstration of the laws of equilibrium and the principle of virtual velocities. In hydrostatics, he set forth the true principle of flotation. He invented a thermometer, though a defective one, but he did not, as is sometimes claimed for him, invent the microscope. Though, as has been said, it is by his astronomical discoveries that he is most widely remembered, it is not these that constitute his most substantial title to fame. In this connection, his greatest achievement was undoubtedly his virtual invention of the telescope. Hearing early i n 1609 that a Dutch optician, named Lippershey, had produced an instrument by which the apparent size of remote objects was magnified, Galileo at once realized the principle by which such a result could alone be attained, and, after a single night devoted to consideration of the laws of refraction, he succeeded in constructing a telescope which magnified three times, its magnifying power being soon increased to thirty-two. This instrument being provided and turned towards the heavens, the discoveries, which have made Galileo famous, were bound at once to follow, though undoubtedly he was quick to grasp their full significance. The moon was shown not to be, as the old astronomy taught, a smooth and perfect sphere, of different nature to the earth, but to possess hills and valleys and other features resembling those of our own globe. The planet Jupiter was found to have satellites, thus displaying a solar system in miniature, and supporting the doctrine of Copernicus. It had been argu ed against the said system that, if it were true, the inferior planets, Venus and Mercury, between the earth and the sun, should in the course of their revolution exhibit phases like those of the moon, and, these being invisible to the naked eye, Copernicus had to change the false explanation that these planets were transparent and the suns rays passed through them. But with his telescope Galileo found that Venus did actually exhibit the desired phases, and the objection was thus turned into an argument for Copernicanism. Galileo was tried by the Inquisition for his writings discussing the Ptolemaic and Copernican systems. In June 1633, Galileo was condemned to life imprisonment for heresy. His writings about these subjects were banned, and printers were forbidden to publish anything further by him or even to reprint his previous works. Outside Italy, however, his writings were translated into Latin and were read by scholars throughout Europe. Galileo remained under imprisonment unt il his death in 1642. However he never was a real prisoner for he never spent any time in a prison cell or being treated like a criminal. Instead he spent his time in fancy apartments. The rest of the time he was allowed to use houses of friends as his places of confinement the, always comfortable and usually luxurious. Outline Galileo Galilei I. Early Life A. Born in 1564 at Pisa B. Parents want him to be a doctor C. Eventually allowed to follow his own path II. Accomplishments other than in the field of astronomy A. Isochronism of the pendulum 1. later led to astronomical clock B. Center of Gravity in Solids C. Teacher at University of Pisa D. Theory of Falling Bodies E. Nominated to the chair of mathematics in the University of Padua F. Laws of Projectiles G. Laws of Equilibrium / Principle of Virtual Velocities H. Thermometer III. Astronomical Discoveries A. Designed highest powered telescopes of the time. B. The moon 1. Not a perfect and smooth sphere C. Jupiter 1. Four moons o f Jupiter D. Venus and Mercury 1. Not transparent 2. Had phases IV. Later Life A. Tried by the Inquisition 1. For writings 2. Charged with Heresy B. Sentenced to house arrest 1. lived in luxury 2. never in a prison cell C. Writings Prohibited D. Died in 1642 Bibliography 1. Drake, S. ,Galileo at Work: His Scientific Biography. Greensborough Press, 1995. 2. Finnochiara, Maurice A. ,The Galileo Affair. The University of California Press, 1989. 3. Redondi, P. ,Galileo Heretic. Princeton, N.J.: Princeton University Press, 1987. 4. Reston, J. Jr. ,Galileo: A Life. HarperCollins Publishing, 1994. 5. Segre, M. ,In the Wake of Galileo. New Brunswick Co., 1992. 6. Sharratt, M. ,Galileo: Decisive Innovator., Sanford Publishing 1994 .u1d680a14bb8c21c198b572af9eb28bdd , .u1d680a14bb8c21c198b572af9eb28bdd .postImageUrl , .u1d680a14bb8c21c198b572af9eb28bdd .centered-text-area { min-height: 80px; position: relative; } .u1d680a14bb8c21c198b572af9eb28bdd , .u1d680a14bb8c21c198b572af9eb28bdd:hover , .u1d680a14bb8c21c198b572af9eb28bdd:visited , .u1d680a14bb8c21c198b572af9eb28bdd:active { border:0!important; } .u1d680a14bb8c21c198b572af9eb28bdd .clearfix:after { content: ""; display: table; clear: both; } .u1d680a14bb8c21c198b572af9eb28bdd { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .u1d680a14bb8c21c198b572af9eb28bdd:active , .u1d680a14bb8c21c198b572af9eb28bdd:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .u1d680a14bb8c21c198b572af9eb28bdd .centered-text-area { width: 100%; position: relative ; } .u1d680a14bb8c21c198b572af9eb28bdd .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .u1d680a14bb8c21c198b572af9eb28bdd .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .u1d680a14bb8c21c198b572af9eb28bdd .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .u1d680a14bb8c21c198b572af9eb28bdd:hover .ctaButton { background-color: #34495E!important; } .u1d680a14bb8c21c198b572af9eb28bdd .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .u1d680a14bb8c21c198b572af9eb28bdd .u1d680a14bb8c21c198b572af9eb28bdd-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .u1d680a14bb8c21c198b572af9eb28bdd:after { content: ""; display: block; clear: both; } READ: Endangered Species Study: Jaguars Essay
Subscribe to:
Posts (Atom)